Annual Mayor's Summer Reading Program Gets Casual Gaming Boost
Dallas, TX - May 18, 2007 - MumboJumbo, a developer and publisher of
premium casual games, today announced their sponsorship and
participation in the annual "Readers Are Leaders" Mayor's Summer Reading
Program. In support of the program, which is designed to promote reading
and literacy in the Dallas area, MumboJumbo has donated 2,000 games to
be distributed to local children who reach a reading goal of 100 hours
between May 19th and July 28th. The Dallas Public Library has offered
special reading programs to area youth for over 30 years, and the
Mayor's Summer Reading Program has been a successful part of that
program for 10 years and counting.
"We're pleased to welcome MumboJumbo as a new sponsor of the Mayor's
Summer Reading program, and we are very excited that they have agreed to
provide educational computer software to children who read 100 hours
this summer," said Dallas Central Library Administrator, Kjerstine
Nielsen. "It's a cool prize, and really complements the Mayor's annual
program in Dallas."
"MumboJumbo maintains a deep commitment to community involvement, and
support of programs that have a positive impact on today's youth," said
Mark Cottam, CEO of MumboJumbo. "Like books, games can be relaxing,
educational, and fun. We're delighted to be a part of the program to
help the Mayor's summer program reach new heights and motivate children
to make reading a major part of their summer activity."
MumboJumbo has donated 500 of each of their popular PC titles, Zoom
Book: The Temples of the Sun, 7 Wonders of the Ancient World,
Charlotte's Web: Word Rescue, and Haiku Journey to the readers that
achieve the reading goal. Each game retails for $19.95, making a grand
total of $40,000 in donations. MumboJumbo's casual, interactive PC
titles are suitable for kids of all ages and fun for the whole family.
About MumboJumbo
Headquartered in Dallas, Texas, MumboJumbo LLC is a worldwide publisher,
developer and mass marketer of premium casual games for PCs and game
consoles, including those manufactured by Microsoft Corporation,
Nintendo and Sony Computer Entertainment. MumboJumbo games are
downloadable at its website as well as key game portals operated by
Microsoft, RealNetworksT, Yahoo! and Big Fish, and can be purchased at
retail through mass merchants, computer retailers and specialty outlets.
MumboJumbo owns and operates two studios located in Dallas and Los
Angeles, and publishes and distributes software through its subsidiaries
in North America and the United Kingdom, as well as regional
distributors worldwide. For more information please visit the website at
www.mumbojumbo.com.
For further information contact:
Audra McIver
Kohnke Communications
212-730-9744
audra@kohnkecomm.com
